HOUSTON, TEXAS-On April 28, a new Goody's will open in Newport Towne Center.

Now a part of the Stage family of -stores, the new Goody's will offer Newport-area residents more of everything they're looking for in one great store...more brand name apparel for the family, more selection, more style and more value.

"The new Goody's goal is to offer our customers a fun shopping experience, with exceptional customer service as our top priority," said Andy Hall, President and CEO of Stage Stores. "We look forward to opening our doors to all of the Newport community."

In the retail business for over a hundred years, Stage Stores has earned an impressive reputation for bringing personalized customer service, top quality merchandise at value pricing, and convenient, close-to-home locations to neighborhoods and small communities across the country.

The new Goody's will offer one-stop shopping for the entire family, with

Sportswear, Shoes, Fragrances, Accessories, Home Accents and Gifts departments, all under one roof. The retailer stocks well-known brands including Izod, Levi's, Dockers, South Pole for young men, Unionbay, U.S. Polo Assn., Company 81, Chaps, Van Heusen, Skechers, Nike, Jockey, Carter's and more.

The new Goody's will also carry exclusive private labels like Hannah, Rebecca Malone, Sun River, Specialty Girl and Graphite.

The new Goody's shoppers can also enjoy great rewards. Customers have access to a store-branded credit card and VIP Rewards Program, which offers exclusive savings events, bonus savings coupons, free gift wrapping and more.

Plus, customers age 50 and over can enroll in an exclusive discount program, with a private day to save each month. Shoppers can also sign up to receive e-mail alerts and be the first to know about upcoming sales and events.

To start early and save for the holidays, customers will want to take advantage of the new Goody's Christmas Cash Club. For each $100 loaded on their Christmas Cash Club card, customers earn a $10 Bonus Shopping dollar reward.

Rewards will be earned based on the card balance on November 20, 2010 and added by November 24, 2010 - just in time for all the great holiday sales! No fees or expiration dates are associated with the Christmas Cash Club Card.

Look for details on the new Goody's six-day Grand Opening Celebration, an event the entire community won't want to miss.

Stage Stores, Inc., (NYSE: SSI) the parent company of Goody's, operates more than 760 stores located in 39 states. This includes Goody's, Bealls, Palais Royal, Peebles and Stage stores. For more information about Stage Stores, visit their corporate website at www.stagestoresinc.com. For more information about the new Goody's, visit www.goodysonline.com.